Cakebook

News

18-08-2011

by Florencia

Toyota’s customer magazine: now online


The new issue of Today Tomorrow is out, and this time it’s even more special than usual. Because we’re now publishing the magazine both in print and in a fully fledged, and rather lovely, online version

Instead of rushing in and making a PDF page-turner, we’ve stepped back and made something that we feel is much more appropriate to the online medium. The content’s all there… it’s just reinvented and much more interactive – everything that an online mag should be, we feel. It’s also heaving with new video content that we commissioned especially (plus lots of curated video).

It’s a great compliment that the client has loved our photos and videos of the new Yaris so much that they are now being used extensively on the main www.toyota.co.uk website.

The URL for the online magazine is: magazine.toyota.co.uk.

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