St Andrew’s Group is the UK’s leading payment protection insurer. Its corporate website, launched in October 2008, was targeted at the core B2B insurance audience. It has three distinct areas: a portfolio detailing the products and services that St Andrew’s offer, a case studies section and a secure extranet. The extranet allows St Andrew’s Group to upload and share documents with their clients and includes a built-in auto-notification feature that alerts relevant people when there are documents awaiting their attention.
Insight: We went
on
to design some of
St Andrew’s printed collateral to tie in with
the new site.