The London B2B Net Cluster is a group of businesses sharing products, services, customers and supply chains in Lambeth, Southwark and Wandsworth. This robust directory website is at the centre of the London B2B Net Cluster, providing information for users and facilitating communication and co-operation. The intuitive front-end design is connected to a powerful back-end database and admin website based on phpMyDirectory code. This gives members control over their own listings and allows the administrator to update information quickly and easily.
Insight: It was critical to convince users of the site that this was more than ‘just another council initiative’, so our fresh and intuitive front-end interface was key.