Sunday receives 16 nominations
for this year’s APA awards

Sunday has attracted the second highest number of nominations in the industry for the 2011 APA International Content Marketing Awards, with recognition for eight different titles across its print and digital portfolio.

Today Tomorrow (Toyota), Ethos and ethosjournal.com (Serco), A Thousand Little Things (Boden) and Modus (RICS) each received three nominations, including recognition for Art Directors Catherine Hopkinson and Christie Ferdinando.

Further shortlists came for our work for Allianz, Strutt & Parker and two other Serco titles.

Toby Smeeton, Managing Director of Sunday, said: “This has been a fantastic year for Sunday with major new business wins and standout work for our clients. To receive 16 nominations in our sixth year as an agency is simply phenomenal.”

The winners will be announced on Wednesday 23 November.

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Today Tomorrow magazine is site of the day

Toyota MagazineWe’ve just found out that our new online magazine for Toyota has been selected as site of the day by designlicks.com, a site run by web designers that’s dedicated to rewarding highly creative and usable sites. Thanks for the credit chaps, we’re most chuffed.

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Toyota’s customer magazine: now online


The new issue of Today Tomorrow is out, and this time it’s even more special than usual. Because we’re now publishing the magazine both in print and in a fully fledged, and rather lovely, online version

Instead of rushing in and making a PDF page-turner, we’ve stepped back and made something that we feel is much more appropriate to the online medium. The content’s all there… it’s just reinvented and much more interactive – everything that an online mag should be, we feel. It’s also heaving with new video content that we commissioned especially (plus lots of curated video).

It’s a great compliment that the client has loved our photos and videos of the new Yaris so much that they are now being used extensively on the main www.toyota.co.uk website.

The URL for the online magazine is: magazine.toyota.co.uk.

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Sunday’s 6th birthday

Sunday's 6th BirthdayThis week is Sunday’s 6th birthday, and we have been pinching ourselves. Back in the summer of 2005, we’d have been pushed to believe where we would be today.

So I just wanted to take this opportunity to personally say a huge, public huge thank you to everyone who has been involved with us over this period.

Firstly, thank you to our clients for putting your faith in the teams here. It’s an old adage, but a true one, that we are only as good as the work we do and the company we keep. We are delighted, and very proud, to have such a wonderful range of blue-chip clients.

Secondly, thank you to our suppliers. We are grateful for your continued support and expertise.

Thirdly, thank you to the Sunday staff, whose dedication, skill and unwavering enthusiasm is an absolute pleasure to experience every day.

From printed magazines and journals, to online content, blogs, apps and mobile content, our range of skills has extended over the years. But, we remain more convinced than ever of the power of great content – in whatever medium – to generate lasting, profitable, relationships with our clients’ audiences.

Here’s to the next six years!

This week is Sunday’s 6th birthday, and we have been pinching ourselves. Back in the summer of 2005, we’d have been pushed to believe where we would be today.

WW2History.com wins IMA Best in Class Award

IMA Best in Class award

We’re delighted to announce that the WW2History.com website we designed and developed for Laurence Rees has won the IMA Best in Class Award in the ‘Education’ and ‘Reference’ categories. This is the highest honour bestowed by the Interactive Media Awards and achieved by only a fraction of sites judged by the IMA each year.

The judges commented that ‘It represented the very best in planning, execution and overall professionalism’

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Sunday is hiring!

We need two experienced and quick-thinking sub editors to join the Sunday team, working on some very exciting titles from within our existing portfolio. Prerequisites: a bit of experience, oodles of imagination, bundles of ambition and lots of lovely accuracy, dedication and good grammar. Salary is between £25-28K. Just email us with your CV and why you think you’d be perfect for the role at: talent@sundaypublishing.com

 

Why Sunday? Part 2

Why_Sunday2After we set up the agency in 2005, lots of people helped us out with retrofitted answers to the question, ‘Why are you called Sunday?’ Someone suggested we claimed it was because the four of us (me, Matt, Chris and Steph) decided to start our own agency following a sun-filled, food-stuffed, wine-fuelled Sunday lunch.

This had a wonderfully evocative sensory weight. You can imagine the scene: the terrace of an old Cassis farmhouse, an ancient oak table groaning under the weight of a delicious terroir spread, the sun shining through a vine-covered pergola… A cliché and totally untrue.

Someone else suggested simply, ‘Sunday – when you’re at your best.’ Nice, but again not true.

A mate of mine, exasperated by the name, suggested it might be because we were naturally lazy. He felt that we should have called ourselves ‘Duvet Day’ or ‘Sickie’. Not true either – we’re actually a hard-working bunch, and retrofitting a better answer wasn’t really us…

Sunday heart Johnnie Boden

In one of the highest profile publishing pitches of the last 12 months, Sunday announced today (25 January 2011) that they have been appointed by Boden to deliver their customer loyalty communication.

Sunday’s solution will be a genuinely pioneering departure from other retail customer magazines, and will break a number of magazine conventions along the way. Sunday felt strongly that Boden’s unique brand meant that creating something extraordinary was essential.

The solution – to be launched this spring – is deeply rooted in the Boden brand DNA and will enable Boden, once again, to redefine the communications landscape. The publication will draw on social media – Facebook, Twitter and the web – to generate a crowd-sourced, co-created, publication called ‘A thousand little things’ – a collection of thoughts, ideas, inspiration and items contributed by well-known journalists, Boden staff and Boden customers. The publication will be produced bi-annually and will be sent to approximately 300,000 segmented customers.

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Sunday Publishing shortlisted in the 2010 Econsultancy Innovation awards

We’re pleased to announce that Sunday Publishing have been shortlisted in the 2010 Econsultancy awards in the Innovation in Web Content Management category for our work on the WW2History.com website .

We’re up against BBC Future Media and Technology for their work on the iPlayer – so no pressure then!

The full shortlist can be read here

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Vodafone UK appoints leading publishing agency to enhance monthly consumer and business magazines

Vodafone UK has appointed the publishing agency Sunday to deliver its consumer, business and dealer magazines.

The new look magazines will be launched in the first quarter of 2011 focusing on delivering an outstanding reader experience that builds sales and increases customer retention to drive Vodafone’s business in the UK. The content will also be used in social media and other digital channels.

Danielle Crook, Vodafone UK’s Brand Director said “Towards the end of last year, we decided we needed a magazine and content expert to articulate the many strengths of the Vodafone brand to our various customer groups. We chose Sunday because they demonstrated they could deliver this requirement extremely effectively. Culturally they’re a good fit – professional, creative but also approachable.”

Toby Smeeton, Sunday’s Managing Director, added, “We are delighted to be involved with the continuing success of Vodafone UK. These launches demonstrate our strength as providers of engaging and relevant content both in the consumer, business and channel markets. 2011 could not be off to a better start.”

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