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	<title>Cakebook &#187; Play</title>
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	<link>http://www.sundaypublishing.com/cakebook</link>
	<description>Our latest news... And where we think, play and bake</description>
	<lastBuildDate>Wed, 25 Jan 2012 14:30:18 +0000</lastBuildDate>
	<language>en</language>
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		<title>Easy trapezey</title>
		<link>http://www.sundaypublishing.com/cakebook/easy-trapezey/</link>
		<comments>http://www.sundaypublishing.com/cakebook/easy-trapezey/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 13:30:54 +0000</pubDate>
		<dc:creator>Jessie</dc:creator>
				<category><![CDATA[Play]]></category>

		<guid isPermaLink="false">http://www.sundaypublishing.com/cakebook/?p=577</guid>
		<description><![CDATA[[See post to watch Flash video] Sunday offers its employees a bit of cash each year towards what is informally known as the &#8216;make yourself interesting fund&#8217; or, more officially, the high interest account. Taking this name literally, I bought &#8230; <a href="http://www.sundaypublishing.com/cakebook/easy-trapezey/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Sunday offers its employees a bit of cash each year towards what is informally known as the &#8216;make yourself interesting fund&#8217; or, more officially, the high interest account. Taking this name literally, I bought myself some flying trapeze lessons with the lovely Ezra and his lads at <a href="http://www.gorillacircus.com/">Gorilla Circus</a>. Having mastered a knee hang, I bring you my efforts at the upside-down-split thing (not sure of the technical term for this). A rather wobbly catch, I&#8217;m afraid, but a catch all the same. Go, me (the one in black).</p>
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<enclosure url="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2011/10/Spiltwobblycatch.flv" length="5863155" type="video/x-flv" />
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		<title>Our new sub Marc: importer of rare animals</title>
		<link>http://www.sundaypublishing.com/cakebook/our-new-sub-marc-importer-of-rare-animals/</link>
		<comments>http://www.sundaypublishing.com/cakebook/our-new-sub-marc-importer-of-rare-animals/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 16:01:16 +0000</pubDate>
		<dc:creator>Ollie</dc:creator>
				<category><![CDATA[Play]]></category>

		<guid isPermaLink="false">http://www.sundaypublishing.com/cakebook/?p=571</guid>
		<description><![CDATA[New recruit Marc is already making an impression at Sunday with his Exocet eye for detail and unflappable demeanour. But it turns out he’s also an importer of lizards… who’d have thought it? Marc had just got back from a &#8230; <a href="http://www.sundaypublishing.com/cakebook/our-new-sub-marc-importer-of-rare-animals/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[<p>New recruit Marc is already making an impression at Sunday with his Exocet eye for detail and unflappable demeanour. But it turns out he’s also an importer of lizards… who’d have thought it?</p>
<p>Marc had just got back from a holiday in Greece this month when he found a terrified gecko hiding in his luggage. A scuffle ensued, in which he and his girlfriend tried to get the little blighter into an ice cream tub, then no end of late-night phone calls to various animal charities to work out what to do with it.</p>
<p>Of course it’s bad manners not to feed your guest, so during this time Marc also had to dig around in the flat for some tasty insects to feed him. Sweet revenge, or a horrible ordeal, depending on how you look at it.</p>
<p>The next day, the lovely people at <a href="http://www.beaverwaterworld.com">Beaver Water World</a>, an animal and reptile sanctuary in Kent, said that they were happy to give a home to the gecko, and give him plenty of crickets to feed on.</p>
<p>A happy ending for a very adventurous gecko… naturally Marc’s writing in with his experience to the letters pages of <em>PetPeople</em>, our magazine for pet insurer Petplan.</p>
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		<item>
		<title>Who is Mr Satoshi? I won’t spoil the surprise</title>
		<link>http://www.sundaypublishing.com/cakebook/who-is-mr-satoshi-i-won%e2%80%99t-spoil-the-surprise/</link>
		<comments>http://www.sundaypublishing.com/cakebook/who-is-mr-satoshi-i-won%e2%80%99t-spoil-the-surprise/#comments</comments>
		<pubDate>Wed, 22 Sep 2010 14:17:05 +0000</pubDate>
		<dc:creator>Vicki</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[Creative writing]]></category>
		<category><![CDATA[Mr Satoshi]]></category>

		<guid isPermaLink="false">http://www.sundaypublishing.com/cakebook/?p=385</guid>
		<description><![CDATA[One of the perks of working at Sunday is a lovely little benefit known as the High Interest Account, a £150 annual allowance that enables us to learn a new skill not necessarily related to our jobs (see Jessie’s flower &#8230; <a href="http://www.sundaypublishing.com/cakebook/who-is-mr-satoshi-i-won%e2%80%99t-spoil-the-surprise/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/09/MrSatoshi_2.jpg"><img class="alignleft size-full wp-image-386" title="MrSatoshi_2" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/09/MrSatoshi_2.jpg" alt="MrSatoshi_2" width="514" height="514" /></a>One of the perks of working at Sunday is a lovely little benefit known as the High Interest Account, a £150 annual allowance that enables us to learn a new skill not necessarily related to our jobs (see <a title="Jessies Flower arranging" href="http://www.sundaypublishing.com/cakebook/flower-arranging/#more-271]" target="_self">Jessie’s flower arranging</a>, for example). The only condition is that you have to share evidence of your new skill with the rest of the company.</p>
<p>Well, the rest of the company is sadly yet to see evidence of my ‘skill’, acquired on a creative writing course last year. At some point, obviously, I hope to share my Orange Prize-winning efforts, but in the meantime, one of my fellow students has beaten me to it…</p>
<p>Jonathan Lee’s debut novel, Who Is Mr Satoshi?, was published a couple of months ago. A lawyer by day, he drew on his experiences working in Japan for his Tokyo-set book about a reclusive photographer who sets out on a bizarre personal quest to track down the mysterious Mr Satoshi following the death of his mother.</p>
<p>Jonathan is a thoroughly nice chap and, it turns out, a damn fine writer. The book has received <a href="http://www.amazon.co.uk/Who-Mr-Satoshi-Jonathan-Lee/dp/0434020419/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1284567227&amp;sr=8-1" target="_blank">glowing reviews</a> and, much as it pains me to admit it (jealous, moi?), I have to agree. I loved it. It’s beautifully written, heartbreaking and hilarious by turns, and has one of the most immersive final scenes I’ve ever read. Go buy.</p>
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		<title>Jessie&#8217;s flower-arranging wisdom</title>
		<link>http://www.sundaypublishing.com/cakebook/flower-arranging/</link>
		<comments>http://www.sundaypublishing.com/cakebook/flower-arranging/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 13:35:45 +0000</pubDate>
		<dc:creator>Jessie</dc:creator>
				<category><![CDATA[Play]]></category>

		<guid isPermaLink="false">http://www.sundaypublishing.com/cakebook/?p=271</guid>
		<description><![CDATA[“I do feel strongly,” the superbly named Constance Spry once wrote, “that flowers should be a means of self-expression for everyone.” A florist, social reformer and best-selling author, Mrs Spry (1886-1960) took the cut-flower traditions of the upper classes and &#8230; <a href="http://www.sundaypublishing.com/cakebook/flower-arranging/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-272" title="Image0008" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/06/Image0008.jpg" alt="Image0008" width="514" height="386" /></p>
<p>“I do feel strongly,” the superbly named Constance Spry once wrote, “that flowers should be a means of self-expression for everyone.” A florist, social reformer and best-selling author, Mrs Spry (1886-1960) took the cut-flower traditions of the upper classes and turned them on their head, effectively democratising the art of homemaking. She taught many Brits how to beautify their homes by making the most of such humble materials as vegetable leaves, twigs and weeds, and encouraged them to use a motley assortment of containers, including broken bird cages, tureen lids and gravy boats. <span id="more-271"></span></p>
<p>Having read a particularly romantic account of Constance Spry’s life and achievements in a spring issue of Vogue, I found myself inspired by her creative example. So I skipped off to a flower-arranging course held at the sunny, secret haven that is King Henry’s Walk Garden in Islington.</p>
<p>The raw materials on offer were rather more conservative than Constance might wish for – Tesco cheapie bunches, plastic pots and gardening ‘oasis’ (the green crunchy stuff that soaks up water) – but I held true to her inventive spirit by grabbing a few leaves and squirly twigs from the garden.</p>
<p>This is the wisdom I learned from my flowery foray:</p>
<p>-    Less is more – too many colours, textures etc makes for an untidy mess<br />
-    Go green. If you don’t want to spend a small fortune on expensive flowers, remember that you can get lots of lovely colour and texture from foliage instead<br />
-    Balance the arrangement by adding a bit of symmetry – put large leaves on either side and create a diagonal ‘fan’ of one type of flower running through the middle<br />
-    Fill out the base of your arrangement, which might otherwise be a bit sad and sparse<br />
-    Poke the flowers and leaves into the oasis with conviction, because if it gets too holey, the stems won’t stay put<br />
-    Check your arrangement from all angles</p>
<p><img class="alignnone size-full wp-image-273" title="Image0010" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/06/Image0010.jpg" alt="Image0010" width="514" height="685" /></p>
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		<title>What is Nick Clegg?</title>
		<link>http://www.sundaypublishing.com/cakebook/what-is-nick-clegg/</link>
		<comments>http://www.sundaypublishing.com/cakebook/what-is-nick-clegg/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 15:48:59 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[David Cameron]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[Gordon Brown]]></category>
		<category><![CDATA[Nick Clegg]]></category>

		<guid isPermaLink="false">http://www.sundaypublishing.com/cakebook/?p=217</guid>
		<description><![CDATA[With the 2010 election campaigns now in full swing, we’ve discovered a few online quirks to raise a smile. If you Google the Tories&#8217; or Labour&#8217;s election campaign slogans (‘Vote for change’ and ‘A future fair for all’ respectively) you’ll &#8230; <a href="http://www.sundaypublishing.com/cakebook/what-is-nick-clegg/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[<p>With the 2010 election campaigns now in full swing, we’ve discovered a few online quirks to raise a smile. If you Google the Tories&#8217; or Labour&#8217;s election campaign slogans (‘Vote for change’ and ‘A future fair for all’ respectively) you’ll find these websites:</p>
<p><img class="alignnone size-full wp-image-228" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/04/voteforachange_ready.jpg" alt="" width="514" height="441" /></p>
<p><a href="http://www.voteforachange.co.uk">www.voteforachange.co.uk</a></p>
<p>and&#8230;</p>
<p><span id="more-217"></span><img class="alignnone size-full wp-image-229" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/04/futurefairforall_ready.jpg" alt="" width="514" height="412" /></p>
<p><a href="http://www.futurefairforall.org/">www.futurefairforall.org/</a></p>
<p>Surprisingly, neither party seems to have bought Google adwords for their campaign slogans. Maybe soundbite politics hasn&#8217;t made it onto the web yet.</p>
<p>Unsurprisingly, no one has done anything with the Liberal Democrat slogan of ‘Change that works for you. Building a fairer Britain’.  This lack of online attention seems to be a common theme for the Lib Dems. Using the very unscientific measure of ‘<a href="http://www.google.com/support/websearch/bin/answer.py?hl=en&amp;answer=106230" target="_blank">Google suggests</a>’ (the real time tool that suggests other popular searches in the search bar, based on what people most frequently type in) we entered ‘Is Nick Clegg’ and were presented with this lone suggestion:</p>
<p><img class="alignnone size-full wp-image-230" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/04/Google_Clegg_ready.jpg" alt="" width="514" height="330" /></p>
<p>Maybe things will change following the recent TV debate, but it seems that, right now, people are most interested in Clegg’s relationship status.</p>
<p>On the flipside, when we Googled ‘Is Gordon Brown’, we got these enlightening suggestions:</p>
<p><img class="alignnone size-full wp-image-231" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/04/Google_Brown_ready.jpg" alt="" width="514" height="364" /></p>
<p>And for David Cameron:</p>
<p><img class="alignnone size-full wp-image-232" src="http://www.sundaypublishing.com/cakebook/wp-content/uploads/2010/04/Google_Cameron_ready.jpg" alt="" width="514" height="382" /></p>
<p>Good to know that people are asking the questions that matter.</p>
<p>N.b. Click on the Conservative slogan <a href="http://www.voteforchange.org.uk">www.voteforchange.org.uk</a> and see what you get…</p>
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		<title>Sunday: the world’s finest customer publishing agency (triathlon category)</title>
		<link>http://www.sundaypublishing.com/cakebook/sunday-the-world%e2%80%99s-finest-customer-publishing-agency-triathlon-category-anyway%e2%80%a6/</link>
		<comments>http://www.sundaypublishing.com/cakebook/sunday-the-world%e2%80%99s-finest-customer-publishing-agency-triathlon-category-anyway%e2%80%a6/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 17:21:11 +0000</pubDate>
		<dc:creator>Florencia</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[magazines]]></category>
		<category><![CDATA[Sunday]]></category>

		<guid isPermaLink="false">http://cakebook.goosecreative.com/?p=10</guid>
		<description><![CDATA[Hello this is a test <a href="http://www.sundaypublishing.com/cakebook/sunday-the-world%e2%80%99s-finest-customer-publishing-agency-triathlon-category-anyway%e2%80%a6/">Continue reading </a>]]></description>
			<content:encoded><![CDATA[<p>Today saw Sunday’s first-ever entry in the Marketing Industry Triathlon. Kicking off with the swim was Florencia’s husband Pablo ‘legs’ Basombrio, while Chris ‘the Terminator’ Lee took a much-needed break from the abacus to take on the cycling race. The best was left to last with Steph ‘the dynamo’ Hill sprinting to the finish line in the run. We came 17th out of 77 entries. If you’d like to experience the full glory of the event, there’s a video below by the multi-talented Florencia.</p>
[See post to watch Flash video]
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